COPYWRITING & TRANSCREATION
Translating marketing materials, branding and advertising can open the doors of a foreign market to your business.
A top quality translation that takes into account the culture and needs of the local market is crucial for having the desired impact in the audience. Creativity takes also a key role in commercial and marketing translation as the translator has to take the role of a copyeditor in order to meet the needs of the market. This is what has been recently coined as "transcreation."
That's what makes commercial translation so much challenging for a translator, but that's no problem for us, as we love taking on challenges.
A top quality translation that takes into account the culture and needs of the local market is crucial for having the desired impact in the audience. Creativity takes also a key role in commercial and marketing translation as the translator has to take the role of a copyeditor in order to meet the needs of the market. This is what has been recently coined as "transcreation."
That's what makes commercial translation so much challenging for a translator, but that's no problem for us, as we love taking on challenges.
